| Title: | Dictionary of marketing, advertising, and public relations
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| Author: | Frank Jefkins (books written by Frank Jefkins) |
| Year: | 1983 |
| ISBN-10: | 0-7002-0284-6 / 0700202846 (similar ISBNs) |
| ISBN-13/EAN: | 9780700202843 |
| Tags: | advertising dictionary frank jefkins marketing public relations |
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